Introduction
At Kenroy Home®, we respect the privacy of our customers and website visitors. This privacy policy explains how we collect, use, share, and protect personal information. By using our website and shopping with us, you agree to the data collection and use practices described here.
Information We Collect
We collect both personal and non-personal information from you to provide an enjoyable shopping experience. Personal information is data that can be used to identify you, such as your name, address, email address, or phone number. Non-personal information includes technical, behavioral, and aggregated usage data that cannot be attributed to a specific individual.
Personal Information
The personal information we may collect includes:
- Contact details – your name, mailing address, email address, phone number, and other contact info you provide on order forms, customer accounts, product reviews, surveys, etc.
- Payment information – billing address, payment card number, expiration date, CVV code, and billing information when you make a purchase.
- Account information – your username, password, order history, saved items, wish lists, and other data associated with your online account.
- Survey responses – feedback you provide through customer surveys and reviews.
- Social media interactions – if you interact with our social media accounts or use social logins, we may collect info from your social media profile.
- Correspondence – we retain correspondence if you contact us via email, chat, direct messages, etc.
Non-Personal Information
We also collect non-identifying data about your use of our website and shopping activity. This includes:
- Site traffic data – IP addresses, browser type, device information, referring/exit pages, clicks, date/time stamps, etc.
- Product interests – details about the products you view, add to cart, purchase, or review.
- Page interaction data – how you navigate and interact with our site.
- Location data – your general location derived from your IP address or device settings.
- Aggregated data – broad non-identifying demographic and usage data not attributed to any individual.
How We Use Your Information
We use your personal info only for business purposes to operate our website and enhance your shopping experience. These purposes include:
- Fulfilling orders – processing transactions, shipping products, sending order confirmations and updates.
- Customer support – assisting with product issues, returns, or other needs.
- Product improvements – analyzing customer data to improve selection, recommendations, features, etc.
- Marketing communications – sending product updates, promotions, and sale announcements if you opt in. You can unsubscribe anytime.
- Fraud prevention – detecting and preventing fraudulent transactions.
- Legal compliance – conforming to legal and regulatory requirements.
- Analytics – understanding customer usage patterns and optimizing our store.
Non-personal information allows us to improve the site without identifying users individually. We may use aggregate data for market analysis, demographics, traffic patterns, and other business purposes. We may share or sell non-personal data to third parties including advertisers, partners, or vendors.
Information Sharing
We will never sell, trade, or share your personal data with third parties for their own marketing purposes without your explicit consent. The situations where we may disclose personal information include:
- Service providers – we may share info with companies that provide services on our behalf (fraud prevention, payment, shipping, marketing). These companies are authorized to use your personal info only as needed for contracted tasks and must keep it secure.
- Legal requirements – we may disclose personal data if required by subpoenas, court orders, or other legal processes. We may share info to assist law enforcement officials or government agencies as needed to comply with regulations or investigations.
- Sale or acquisition – if we sell or transfer any part of our business, we may share or sell related customer data to the new owners. You will be notified of any change in ownership or control of your personal information.
- With your consent – other than the cases outlined above, we will share personal data with third parties only if you explicitly authorize it. You can opt out of data sharing at any time.
Data Security
We use security measures to help protect your personal info from unauthorized access, disclosure, alteration, or destruction. These include:
- Secure server protocols (HTTPS).
- Encrypted payment processing.
- Restricted personnel access to data.
- Network and database scanning for threats.
- Regular security audits and updates.
However, no company can fully eliminate security risks. We make no guarantees about preventing unauthorized access to your data. You provide your personal information at your own risk.
Data Retention
We retain personal information only as needed for business purposes and legal compliance. We destroy data after it is no longer required, unless retention is required by law.
Payment and order data is kept for 7 years after your last order for accounting purposes.
Account information like saved items, wish lists, etc. is kept while your account is active.
Marketing data like email lists is kept until you unsubscribe.
Your Data Rights
If you have created an account or provided personal data to us, you have certain rights over that information. These include:
- Access – you can request copies of your personal data.
- Correction – you can ask us to update or amend incorrect or incomplete personal data.
- Deletion – you can request that we delete your personal info, subject to legal requirements.
- Restriction of processing – you can ask us to restrict how we use your data.
- Objection to processing – you can object to any processing of your data based on legitimate business interests.
- Data portability – you can ask for a machine-readable copy of personal data that you provided to us.
To make a request regarding your personal data, please contact us. We may take steps to verify your identity before acting on requests regarding personal data.
Cookies and Tracking
We use cookies and other tracking technologies on our website. These help provide a customized shopping experience, enhance security, analyze site traffic, and show relevant ads. By using our site, you agree to our use of cookies as described in our Cookie Policy.
Direct Marketing Communications
With your consent, we may contact you via email or text messaging regarding new products, special offers, and other marketing communications. You may unsubscribe from marketing emails at any time by clicking the unsubscribe link. You may opt out of text messaging by replying STOP.
Third Party Websites
Our site may contain links to third party sites that we do not own or operate. We are not responsible for the privacy practices of those sites. Read the privacy policies of all websites you visit.
Social Media
We have official profiles on social media sites for marketing and customer service purposes. Any content you post on our social media may be publicly visible. Interactions with our social accounts are governed by the terms and privacy policies of each platform.
Changes to this Policy
We may occasionally update this Privacy Policy as needed to reflect new services, legal requirements, and data handling practices. Updated versions will be indicated by the “Last Updated” date. We encourage you to periodically review this policy.
Contact Us
If you have any questions about our privacy practices, contact us at:
Kenroy Home
[email protected]
Last Updated: March 1, 2023